Top 10 AI Marketing Tools of 2024: Boost Your Marketing Campaigns

The marketing landscape is undergoing a revolution powered by AI marketing tools. These platforms can transform how you reach customers, personalize their experiences, and optimize your campaigns. So, buckle up as we explore the 10 best AI tools for marketing and their features.

What are AI tools for marketing and why are they important

AI marketing tools are software programs that leverage artificial intelligence to automate and streamline marketing tasks and workflows. They analyze marketing data, automate processes, and help marketers make data-driven decisions. AI digital marketing platforms include content generation tools, chatbots, analytic platforms, and more. Here are their benefits:

• Can generate fresh content ideas and help overcome creative block.
• Able to automate repetitive tasks.
• Fast analysis of vast customer data sets.
• Easily scalable to match the growth of your business.
• Helps personalize customer experiences, increasing retention.

10 best AI marketing software every business should consider

As AI marketing platforms continue to advance rapidly, marketers and business owners have access to a vast range of tools that can enhance their marketing campaigns. The tools below can help you leverage AI to drive business success.

1. CapCut desktop video editor (for video creation and editing)

The CapCut desktop video editor is an expert-recommended media editing tool for Mac and Windows. It leverages AI to help you create content and effortlessly keep up with the internet's constant demand for content. This AI marketing software offers AI-powered tools such as script to video and long videos to shorts. These features allow you to design and generate captivating marketing videos with only a few clicks. Moreover, the CapCut desktop video editor provides basic, advanced, and AI audio/video editing tools to help you fine-tune your creation.

Key features

• AI-powered tools for different video editing needs: Leverage AI tools like relight, auto-reframe to change aspect ratio, vocal isolation, long video to shorts, auto cutout, and more for easier, faster, and more precise editing.
• A ton of preset video templates to kickstart your media creation: If you have a creative block or want to create videos quickly, you can leverage CapCut PC video templates. They suit various areas, including marketing, social media, etc.
• Plenty of stock videos, images, and music to enrich content: Access hundreds of cinematic footage, captivating photos, background music, and sound effects to make your video more engaging. You can create a video without any media of your own.
• Integration with YouTube and TikTok for quick video sharing: You can directly upload your videos to TikTok and YouTube without leaving the CapCut PC editor. This streamlines your workflow, especially if you post multiple videos.

How to make compelling AI marketing videos with CapCut

To create marketing videos using CapCut PC, you do not need a long learning curve or prior video editing experience. It is beginner-friendly and easy to navigate. But before you get started, click the link below to download and install the CapCut desktop video editor.

Step
1. Generate a video from script
2. Launch the CapCut desktop editor and select "Script to video" from the homepage.
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4. Type or paste your marketing video script. Alternatively, go to "Commercials" under the "AI writer" section for an auto-generated script. This is useful when you don't feel up to creating a script or need one quickly. CapCut will then generate your video and add it to the timeline, where you can fine-tune it.
5. 

   

Step
6. Customize your video
7. Select your video timeline, then navigate to "Video" on the right panel. Under "Basic," you can relight it to make it brighter, stabilize it if it's shaky, remove video flickers, and more. You can also auto-reframe it with the aspect ratio of your target platform. Select the "Audio" section to adjust the audio and add a fade in/out, reduce noise, enhance voice for clarity, etc. Animate how your video starts and ends for cinematic purposes, then customize the speed. You can speed up your video or sections of it up to 100 times. Moreover, you can split, resize, rotate, mirror, reverse, freeze, and more from the toolbar above the timeline track. You can enhance your video's visual appeal with effects, filters, and stickers or add transitions if you have multiple clips.
8. 

   

Step
9. Export and share

Once you are ready to share your video, click "Export" in the top right corner, then select "Edit cover" to choose a captivating cover. Adjust the resolution (up to 4K), bit rate, codec, format (MP4 or MOV), and frame rate (up to 60fps). Before exporting, toggle on the "Run a copyright check" option to ensure your video has no copyrighted material. Click "Export." You can share your marketing video directly to TikTok or YouTube from the next window. Select the 9:16 TikTok video size when sharing with TikTok, then allow comments, duets, and stitches.



2. Zapier (for workflow automation)

Zapier is one of the best AI tools for marketers looking for a platform to connect and automate multiple marketing systems. It enables you to build customized workflows that can link actions in various systems, ensuring easy data sharing between them. This AI software for marketing also offers automation templates for faster workflow creation.

Key features

• Thousands of app integrations.
• Data filtering and conditional logic.
• Multiple collaboration tools.
• Supports custom chatbots.
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3. Seventh Sense (for email marketing)

Seventh Sense is the best AI tool for marketing when it comes to optimizing email delivery for HubSpot and Marketo. It allows you to easily break through the clutter of a noisy email inbox, enabling you to increase engagement, conversions, and deliverability. This platform leverages AI to personalize email delivery times and optimize frequency for each individual in your database.

Key features

• Send time optimization.
• Email throttling.
• Email frequency optimization.
• Split test automation for HubSpot.
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4. Sprout Social (for social media marketing)

Sprout Social is an intuitive AI tool for digital marketing built to automate social media management. It offers an all-in-one platform to help you enhance business marketing across Instagram, Facebook, TikTok, YouTube, and more. Moreover, you can use it to create a unified inbox to accelerate response times and improve customer engagement.

Key features

• Social media scheduling.
• Marketing workflow optimization.
• Social media analysis and reports.
• Multiple app integrations.
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5. Kissmetrics (for customer journey mapping)

If you want to improve your marketing strategy by studying customer behavior, Kissmetrics is the go-to software. This artificial intelligence marketing software enables you to track human behavior, identify bottlenecks, and minimize customer churn. You can also use the obtained data to track the success of your marketing strategy across various channels and adjust it accordingly.

Key features

• Customizable dashboard.
• Plenty add-ons.
• Cohort analysis.
• Detailed reports.
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6. Rapidely (for PR outreach)

Rapidely is among the top AI tools for marketing that lets you enhance marketing efficiency easily. You can utilize its popular audio tracks to create captivating content. Alternatively, you can create content suitable for various contexts, such as captions, and social media posts, and develop your own content strategy.

Key features

• Automated month of content.
• Social media scheduling.
• Team collaboration.
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7. ChatGPT (for research and writing)

ChatGPT is a large language model chatbot and one of the best AI tools for digital marketing. It can help you research trends in customer behavior and generate scripts/ written content to target certain demographics. This marketing AI software can create blog post ideas, help you craft customer responses, or even be integrated into your website for real-time client interaction.

Key features

• Data analysis.
• Personalized customer recommendations.
• ChatGPT-powered customer feedback and surveys.
• Real-time customer support.
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8. Surfer SEO (for SEO content writing)

Surfer SEO is a marketing AI platform that helps you improve the quality of your brand's marketing content. This enables your content to rank higher on search engine results pages. Surfer SEO analyzes the content based on keyword density, length, readability, use of headers, and more. It then offers suggestions for optimizing your work.

Key features

• Keyword research.
• Real-time analysis as you write.
• Integrates with multiple content marketing tools.
• Outline generator.
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9. Grammarly (for content editing)

Grammarly is a writing app and proofreader that helps you output clear and error-free marketing messages. It can check written content and identify mistakes in sentence structure, tone, and clarity. This marketing AI tool then offers suggestions to correct and improve your content.

Key features

• Plagiarism checker.
• Generative AI tool.
• Tailored writing suggestions.
• Supports multiple upload file formats.
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10. Originality AI (for AI content detection)

With the advancement of AI content marketing tools, it is important to ensure your generated text content passes as written by humans. This is where Originality AI comes in. It analyzes your marketing content and checks for plagiarization of AI sources, helping you maintain content integrity. Originality AI can also check if claims within the text are factual.

Key features

• AI content detector.
• Plagiarism checker.
• Fact checker.
• Readability checker.
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Conclusion

The best AI marketing tool varies depending on your specific marketing needs. Fortunately, this guide covers nearly all aspects, enabling you to pick the right platform to streamline your marketing workflow. You can even leverage multiple tools. However, we are still at the dawn of the AI marketing revolution, although there is credible evidence to show that AI video marketing will be a critical part of this future. This is why the CapCut desktop video editor is a necessity for all marketers. In addition to offering incredible AI video editing features, it enables you to keep creating videos even when you are not feeling very productive. You can generate as many videos as you like through the script-to-video tool to keep your target audience captivated. Download the CapCut desktop video editor and leverage the power of AI to enhance your marketing endeavors.

FAQs

1. What are some ethical considerations for using AI software for marketing?
2. The use of AI in marketing creates concerns about fairness, privacy, and transparency. For example, using your company's data to train an AI model raises questions about informed consent and data protection. Thus, consumers should be aware of how their data will be used. In addition, marketers have to be transparent about which data is collected and how it is collected, stored, and used. Fortunately, you need not worry about this when using the CapCut desktop video editor. Its AI tool is trained with ethical considerations in mind, ensuring it provides original and copyright-free content and does not amplify existing societal biases. Install the CapCut desktop video editor today and ethically leverage the power of AI in marketing.
3. Can AI-powered marketing tools really help me create better content?
4. Yes, they can. AI marketing tools enhance productivity, allowing you to create better content faster. They can enable you to overcome a creative block, offer data-driven insights for better-tailored content, personalize your content, and more. For example, you can leverage the CapCut desktop video editor to create marketing videos. It enables you to turn a script into a video and can even generate a script for you. This tool creates high-quality videos and allows you to fine-tune them with the help of AI for professional output. Download the CapCut desktop video editor today and create better content.
5. Which top AI tools on the market are the most popular?
6. The CapCut desktop video editor is the most renowned AI marketing tool. It is preferred by large, small, and medium-sized business owners, social media marketers, content creators, YouTubers, and more. Millions of users have installed the software, and it often pops up as the most popular AI marketing tool on renowned AI blogs and forums. And why not? Its AI tool is fast and accurate, while its video editing features are unmatched. For example, you can use its long video to shorts tool to cut a long video into a perfect clip for various social media platforms in seconds! So, join the big league. Download the CapCut desktop video editor today and generate marketing videos hassle-free.