7 Must-Have Online Free Video Promo Makers in 2024

Do you need help to create effective video promos for your brand? Finding the right way to create a promo video online for free to deliver quality results without breaking the bank. Elevate your brand with the 7 top online promo video makers mentioned in this article! Plus, it will uncover how the offline state-of-the-art tool CapCut lets you create watermark-free promo videos with instant results.

Comparison of the 7 online promo video makers

We compared the supported video formats, resolution, and collaboration of the seven online promo video makers we will introduce in this article.



The best 7 online promotional video makers for marketing

1. Canva

Canva video editor is an intuitive tool that is perfect for beginners. It provides a range of pre-designed templates ideal for social media and branded content. You can easily create polished, professional-looking promos, even with little to no experience. Plus, it's a great promo video maker online, offering various customization options. You can make promotional videos online for free and export them in multiple formats to suit your needs.



Supported video formats for export: MP4

2. Animoto

Animoto is a simple yet powerful online marketing video maker with a library of customizable templates. Its intuitive platform allows you to make promotional videos that look professionally crafted with minimal experience. With Animoto, you can easily make promo videos and export your videos in high-quality formats. It's an excellent choice for online businesses looking for a quick, high-quality, free promo video maker.



Supported video formats for export: MP4

3. Promo.com

Promo.com creates marketing videos with ready-to-use templates for various industries, including retail, travel, and e-commerce. Using their simple drag-and-drop interface, you can easily make promo videos online for free. Promo.com's focus on high-quality marketing content makes it an excellent online maker of promo videos for businesses of all sizes looking to boost brand visibility.



Supported video formats for export: MP4

4. Adobe Express

Adobe Express offers a fast and easy way to create professional-grade videos. With its structured interface and customizable templates, you can quickly craft videos for brand promotion. It's perfect for users who want an online promo video maker that combines simplicity with powerful features. You can make promotional videos online for free and export them in high-quality formats for use across platforms.



Supported video formats for export: MP4

5. Biteable

Biteable is a streamlined online promo maker known for its animated and live-action templates. It allows you to create fun and engaging promo videos for any industry, whether for social media, ads, or brand promotions. Biteable is an excellent online promo video maker that allows you to create videos quickly without compromising quality. You can easily make promo videos online and share them across your platforms.



Supported video formats for export: MP4, MOV

6. FlexClip

FlexClip is a versatile online tool for creating promo videos quickly and easily. It offers various templates for social media, advertisements, and brand promotions. With its simple drag-and-drop editor, you can make a promo video online for free in minutes. It's a top choice for an online promotional video maker with free and premium features.



Supported video formats for export: MP4

7. Kapwing

Kapwing is a versatile, easy-to-use online video editor that is perfect for creating promotional videos. With its drag-and-drop functionality and powerful editing features, you can quickly generate promo videos online for free. Kapwing is great for businesses looking to make video promos online in a few simple steps. Whether you need to adjust your video's format or add text and effects, Kapwing provides tools for stunning promo videos.



Supported video formats for export: MP4

Although these online promotion video editors provide a lot of convenience for people, they can only be used when connected to the network, which is very frustrating for users with poor network or no network conditions. Therefore, to solve this problem, we recommend using offline tools, such as CapCut, which also helps you create promo videos and basic editing functions will not be affected by the network.

Offline solution: Make promo videos with CapCut

CapCut is a powerful offline solution that allows you to create high-quality promo videos with ease. Whether you're working on social media ads, brand promotions, or product highlights, CapCut provides various editing tools to enhance your content, such as music, effects, transitions, and text. This makes CapCut perfect for creating professional-grade promo videos on the go. Save time and effort while making promo videos offline that genuinely stand out. Don't wait anymore; download CapCut and start crafting your next impactful promo video today!

Getting started with CapCut for video promos

Step
1. Import your media
2. Start by directly importing your product videos and images into CapCut's timeline. You can also pick your files from the timeline or upload them from CapCut space.
3. 

   

Step
4. Add eye-catching visual and audio elements
5. Now, arrange your product image/video clips and add transitions between them. To mark the key information of promotion, use text to add the product's price, function, and more. If you need a voice narration, apply AI avatars to add the avatar and select a voice for the video. Also, you can add some exciting background music from the audio library.
6. 

   

Step
7. Export
8. Click on the Export tab at the top right corner and optimize your video's resolution, format, and aspect ratio to suit your target platform. Whether you're posting on YouTube or TikTok, CapCut lets you customize the settings to match platform-specific requirements. Once everything is ready, export your high-quality video.
9. 

   

Key features for making promo videos

• Pre-designed video templates: CapCut offers a video template library, which includes different video topics, such as promo templates.
• Material library: CapCut supports a video/image library and an audio library. You can pick any material within them.
• Script-to-video: Automatically convert scripts into videos, effectively saving time while highlighting key product details.

Tips for creating effective video promos

• Optimize for mobile viewing
• Ensure your video promos are mobile-friendly. Due to the rise of social media such as TikTok, Instagram, etc., people are more inclined to quickly browse information on their mobile phones. Therefore, the use of vertical format and simple visual effects for design is in line with the public's browsing habits to obtain the best publicity effect. You can use CapCut to edit promo videos into different video sizes for various social media platforms, such as 9:16, 1:1, 3:4, and more.
• Use captions and subtitles
• Add captions or subtitles to make your promos accessible. This helps the audience see your product features and important information more clearly. For example, write the price of the product directly in the video. CapCut's text feature allows you to add text to promotional videos and customize the text font, size, and color easily. If you want to generate subtitles directly from sounds, CapCut's auto-captions feature is definitely worth trying.
• Leverage trendy music or sound effects
• Incorporate popular music or sound effects that resonate with your target audience. Generally speaking, product promotional videos use more exciting music, which can attract people's attention and increase would-be customers. To get trending music and sound effects, you can use CapCut's audio library, which provides various types of trending music and sound effects. After adding audio to the promo video, adjust its volume or speed to achieve the best listening effect.
• Experiment and analyze performance
• Take advantage of a variety of video forms and unique styles to find what works best. Test different elements like video tone, visuals, and calls to action to optimize your content. Use analytics tools to track sales, customer engagement, and retention. Continuously optimize and improve your marketing skills based on data to increase sales conversion rates, enhance customer stickiness, and obtain better sales results.

Conclusion

In this article, we explore the top 7 online promotional video makers - Canva, Animoto, Promo.com, Adobe Spark Video, Bitable, FlexClip, and Kapwing - each with unique video features. However, these tools rely on network connectivity and cannot create promotional videos when there is no network. Therefore, CapCut stands out as a reliable offline solution that provides high-quality video editing, no watermark issues, and works flexibly without an internet connection. It provides rich video editing features such as text, AI avatars, and a lot of audio. What are you waiting for? Download CapCut now to make your product promotion video to increase sales!

FAQs

1. What is usually included in a promo video?
2. A promo video conveys clear messages about your product, service, or brand, such as price, discount rate, and functions. It often features an engaging narrative, eye-catching visuals, and a call to action. To add these elements to the promo video, CapCut supports video editing tools to meet them, such as text, stickers, and text-to-speech.
3. How to analyze the performance of a promo video after its release?
4. The most direct way to judge the performance of your promotional videos is to check your sales. You can measure the performance of promo videos by tracking audience interaction metrics, such as number of views, watch time, likes, comments, and shares. Additionally, if the video contains a CTA, you can track the number of times viewers click on the link (CTR) and transaction rate to determine how well the video is performing.
5. When is the appropriate time to release a promotional video?
6. The best time to release a promo video depends on your audience and marketing goals. Consider timing it with product launches, events, or seasonal promotions for maximum reach. Analyze audience behavior to identify peak engagement times on platforms. With CapCut, you can quickly create and export your video, ensuring it's ready to launch when it matters most. Plan strategically for optimal impact, leveraging data to determine the best timing.