Top 6 Short Video Platforms You Must Try: Create and Share

Short video platforms have revolutionized content creation, offering creators exciting opportunities to grow and engage audiences. In 2025, platforms like Red Note, TikTok, Instagram Reels, and YouTube Shorts will dominate the scene, making it crucial to create captivating content. Tools like CapCut simplify the process by delivering high-quality, polished videos effortlessly. Let's explore the top five platforms to boost your reach and earnings!

What is a short-form video

Short-form video refers to brief video content typically lasting less than 60 seconds, designed for quick and engaging consumption. This format is predominantly filmed vertically, catering to mobile users and effectively conveying messages in a concise manner. The rise of short-form video platforms like TikTok, YouTube Shorts, and Instagram Reels has significantly contributed to its popularity, making it a vital component of digital marketing strategies. These short video platforms not only facilitate creative expression but also leverage trends and user engagement, allowing creators to connect with audiences in innovative ways.

Why is it getting popular

• Accessibility: With smartphones and fast internet, short-form videos are easy to view on the go.
• Consumer preferences: Audiences favor quick, engaging content that suits their fast-paced lifestyles.
• Social media trends: The demand for short videos is driven by platforms encouraging user-generated content.
• Marketing effectiveness: Short-form videos often yield higher engagement rates and ROI for marketers.

6 best platforms for short videos you should explore

Here are the five best platforms for short videos you should explore, along with their user statistics and reasons to consider them:

1. TikTok

TikTok has revolutionized short-form video content, allowing users to create and share engaging clips with a variety of effects and sounds. There are over 1 billion monthly active users on it. Its algorithm promotes viral content, making it an ideal platform for creators looking to gain visibility quickly. The interactive nature of TikTok encourages community engagement through challenges and trends, making it a vibrant space for creativity.



2. Red Note

Red Note, also known as Xiaohongshu or Little Red Book, is a popular social media platform in China. Users on Xiaohongshu share content, including photos, videos, and product reviews. It is deeply integrated with e-commerce, users can buy products directly through it. Nowadays, more and more people join Red Note and share their pets, life, and so on.



3. YouTube Shorts

YouTube Shorts offers a unique opportunity to reach a vast audience while leveraging the established YouTube ecosystem. Creators can benefit from YouTube's monetization options and extensive analytics tools. The platform's integration with longer video content allows creators to direct viewers from Shorts to their main channels, enhancing overall engagement.



4. Instagram

Instagram Reels provides a powerful way to boost engagement and visibility on a platform known for its visual content. With an average engagement rate significantly higher than standard posts, Reels allow brands and creators to reach new audiences through the "Explore" page. The ability to use trending audio and hashtags further enhances discoverability.



5. Facebook

Facebook remains a dominant social media platform with a diverse user base. Short videos on Facebook can drive significant engagement, especially when shared within groups or events. The platform's robust advertising tools enable targeted promotions, allowing brands to reach specific demographics effectively.



6. Snapchat

Snapchat is known for its ephemeral content, making it an excellent platform for authentic and spontaneous short videos. Its unique features, like Stories and Discover, provide opportunities for brands to connect with younger audiences in a more personal way. The platform's focus on AR filters and lenses also allows for creative storytelling that can capture user attention.



How to choose a short video platform to earn money

Choosing the right short video platform to earn money involves several key considerations. Here's a guide to help you navigate this decision:

• Understand your content type
• Before selecting a short video platform, assess the type of content you create. Different platforms cater to various niches, such as comedy, education, or lifestyle. For instance, TikTok thrives on trendy and entertaining content, while YouTube Shorts may be better suited for informative or tutorial-based videos. Aligning your content with the platform's strengths will enhance your chances of success.
• Audience & Demographics
• Identifying your target audience is crucial. Each short video platform attracts different demographics. For example, TikTok is popular among younger audiences, while Facebook appeals to a broader age range. Understanding where your audience spends their time can help you choose the most effective platform for reaching them and maximizing engagement.
• Monetization options
• Each short-form video platform offers unique monetization methods, making it crucial to evaluate these before committing. YouTube Shorts allows monetization through ad revenue sharing and the Shorts Fund, rewarding creators based on video performance. Additionally, Instagram Reels can be monetized through sponsored posts and affiliate marketing. Assessing these options will help you identify the platform that best aligns with your revenue goals and content strategy.
• Assessing your long-term strategy
• Consider your long-term strategy when choosing a short video platform to earn money. Think about how you plan to grow your brand and audience over time. Some platforms may offer better scalability or integration with other services (like Patreon for subscriptions) that support ongoing revenue streams. Establishing a clear vision for your content's future will guide you in selecting the right platform that supports your goals.

How to create short videos for every platform in CapCut

CapCut is a powerful video editing software designed specifically for creating engaging short videos across various platforms. With its rich features, CapCut allows users to easily trim, edit, and customize their content, making it ideal for platforms like TikTok, YouTube Shorts, and Instagram Reels. Users can take advantage of advanced editing tools such as filters, effects, and video templates to enhance their videos. The intuitive interface simplifies the editing process, enabling creators to produce high-quality short videos efficiently.

Ready to elevate your content creation? Explore CapCut today and unlock the potential of your videos on any short video platform!

Key features

• Long video to shorts: The Long video to shorts feature automatically converts one long video into several short videos at a 9:16 ratio.
• Support one-click sharing: CapCut allows seamless sharing to popular short video platforms like TikTok and YouTube.
• Adjustable video ratio: CapCut supports an adjustable video ratio, including the popular 9:16 format.
• Rich visual/auditory elements: Users can enhance their videos with a variety of visual effects, filters, transitions, and sound effects.

Step-by-step guide to creating short videos

Step
1. Import media files
2. Start by launching CapCut and creating a new project. To import your media files, tap on the "Import" button and select the videos, images, and audio files you want to use. Once your media is uploaded, adjust the video ratio to 9:16 to ensure it fits perfectly for vertical viewing on short video platforms.
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Step
4. Customize your short video
5. You can do this by selecting the video clip in the timeline and using the trim tool to cut out any unnecessary parts. Next, enhance your video with visual elements such as text overlays, stickers, and filters. Additionally, you can incorporate music or sound effects by selecting from CapCut's extensive audio library or uploading your own audio files. Adjust the volume levels to ensure that the audio complements your visuals perfectly.
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Step
7. Export and share on short video platforms
8. Once you're satisfied with your edits, it's time to export your video. Tap on the export button, usually located at the top right corner of the screen. You can choose the desired resolution and quality settings for your video. After exporting, CapCut provides an option to share directly to popular short video platforms like TikTok or YouTube with just one click. Alternatively, you can save the video locally on your device for future uploads.
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How to monetize content on short video platforms

Monetizing content on short video platforms can be a lucrative opportunity for creators. Here are several effective strategies to consider:

• Brand collaborations and sponsorships
• Partnering with brands for collaborations and sponsorships is a profitable way to monetize your content. Brands seek influencers to promote their products through engaging short videos, allowing you to earn money while providing value to your audience. This approach works particularly well on platforms like TikTok and Instagram.
• Ad revenue sharing
• Many of the best short video platforms, such as YouTube Shorts, offer ad revenue sharing programs. Once you meet specific criteria, you can earn money based on the views your videos receive, providing a passive income stream as ads are displayed.
• Selling products or merchandise
• Selling your own products or merchandise through short videos is another effective strategy. Platforms like TikTok and Instagram allow you to showcase products, drive traffic to your online store and generate additional income.
• Fan contributions and tips
• Leveraging fan contributions and tips can also help monetize your content. Platforms like TikTok enable viewers to send virtual gifts or tips during live streams, providing direct support from fans and creating a steady income stream.
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Conclusion

In conclusion, choosing the right short video platform is crucial for maximizing your content's reach and engagement. Each platform offers unique features and audience demographics that can significantly impact your success as a creator. Among these options, CapCut stands out as a comprehensive tool for creating professional short videos. With its rich editing features, such as captions, filters, and more, CapCut enables creators to produce high-quality content tailored for various platforms. We encourage you to explore CapCut for your short video projects and unlock your creative potential. Whether you're looking to engage with audiences on TikTok, Instagram, or YouTube Shorts, CapCut provides the tools you need to succeed on the best platform for short videos. Start creating today!

FAQs

1. What is the difference between a long-form and short-form video?
2. Short-form video platforms have videos that are typically between 15-90 seconds, focusing on quick consumption and engagement, ideal for platforms like TikTok and Instagram Reels. Long-form videos can exceed 10 minutes, allowing for in-depth storytelling and detailed content. Each format serves different purposes and audience preferences, and CapCut is an amazing platform that offers editing features for both short-form and long-form videos, making it easier to create engaging content for any format.
3. How to judge the performance of short videos?
4. To evaluate the video performance, on a short video platform, focus on metrics like view count, engagement rate (likes, shares, comments), and audience retention. High views indicate reach, while strong engagement shows resonance with viewers. Tools like CapCut can help optimize video content with powerful features like captions and effects to enhance these metrics.
5. Which short video platform has better content creation tools?
6. TikTok remains the best platform for content creation if you're looking for advanced, user-friendly editing tools, especially when it comes to viral effects, music, and trends. Although it provides better content editing tools compared to other short video platforms, it is not enough for professional video making. Therefore, we recommend using a professional video editor CapCut, which provides comprehensive video editing functions, including AI functions like Auto captions and Script to video.