ChatGPT for Marketing: 9 Use Cases and Effective Prompts

If you are looking to use ChatGPT for marketing, whether you are a social media marketer, content marketer, SEO strategist, or marketer managing any channel specialty, seeking to skyrocket the performance of your marketing campaigns, this article is for you. You can easily learn how to apply AI chatbot to boost efficiency in your marketing team collaboratively. Explore simple ways you can reinforce your marketing efforts by leveraging ChapGPT seamlessly, irrespective of your experience level.

Leverage the power of ChatGPT for marketing

ChatGPT is an AI-powered chatbot that can apply prompts to generate human-like text. By using profound learning technology and natural language processing, it can understand the prompts and queries it receives. It can recap information and respond to the prompts by generating creative work, solving problems, and more in a conversational tone.

Using ChatGPT for marketing includes inputting specific prompts that it can follow to generate content tailored to a marketer's marketing needs. It helps to develop buyer personas, collect and present publicly available data, identify competitors, and get ideas on how to fill current marketing gaps.



9 use cases of ChatGPT in marketing for 2024

ChatGPT is a powerful tool. However, crafting these prompts requires a certain level of art. If you have been facing challenges formulating useful prompts, this section of the article got you covered with a list of best prompts for 9 use cases for ChatGPT in marketing, including 3 major parts:

Marketing and promotion

1. Social media management

• Prompt: "Create a week's worth of engaging social media posts for our new product launch."
• Write 5 goals and objectives for developing a social media strategy for the topic, and how to create quality videos for your social media platform.
• Generate 6 types of social media content on the topic of AI tools for marketing that marketers and content creators would like to engage with.
• Create 8 engaging questions on the topic of how to use AI in digital marketing for a Facebook Group posting.
• Generate an informative Twitter post on the topic ChatGPT for marketing, including relevant hashtags.

2. Email marketing

• Prompt: "Write a compelling email campaign to re-engage inactive subscribers."
• Create click-worthy email subject lines on the topic ChatGPT in digital marketing.
• Write a pitch email selling Sanebox for email management. Ensure the benefits of using SaneBox for email management are included.
• Write an email requesting customer feedback on ChatGPT marketing.
• Write a newsletter on the launch of SaneBox for email management maintaining a happy tone and keeping it under 500 word limit.

3. Ad copywriting

• Prompt: "Create an attention-grabbing Facebook ad copy for our summer sale."
• Create a list of 5 CTA phrases for ChatGPT online marketing.
• Create 5 ideas for a Google Ad headline for (product description).
• Generate 6 unique product launch copy ideas. (product launch details)
• Write a compelling product testimony from a satisfied customer's perspective. (include product details)
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4. Webinars & Events

• Prompt: "Develop a promotional script for our upcoming webinar on digital marketing strategies."
• Suggest the best channels to market digital marketing with AI events to inspire marketers to attend.
• Write a list of the kinds of people who would want to attend a webinar on ChatGPT and marketing.
• Create a list of affordable marketing tactics to apply in promoting a ChatGPT and digital marketing event.
• Write a list of some of the practical email marketing strategies for promoting an event.

5. Customer support

• Prompt: "Draft a response template for common customer inquiries about our return policy."
• Generate a list of 3 customer support tools for marketing professionals, including each tool's pros and cons.
• Write an email to notify customers of an impending website downtime due to a scheduled upgrade.
• Describe how to handle a potential customer's call enquiring about a product and its effectiveness in converting the caller into a customer.
• Create a call script to build a potential customer's trust who has shown interest in our products. Inform and persuade without sounding aggressively sales-focused.

Content and brand development

6. Content creation

• Prompt: "Generate a 500-word blog post on the benefits of AI in digital marketing."
• Generate a comprehensive SEO content brief with the primary keyword AI marketing tools and secondary keywords AI tools for marketing, best AI marketing tools, and AI marketing software.
• Create a FAQ section for a blog post on the benefits of ChatGPT in digital marketing, with the relevant answers.
• Generate a list of 7 best AI tools for marketing.
• Write a list of the key takeaways that readers should retain once they read a blog post on AI in digital marketing.
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7. Brand storytelling

• Prompt: "Craft a compelling brand story that highlights our company's journey and values."
• Generate 5 brief and effective mission and vision statements for (company details).
• Describe (product or service name)'s unique value proposition, focusing on what makes it preferable in the market.
• Describe our target audience's characteristics, including preferences, interests, and challenges for (product/service name).
• Generate a list of the positioning and branding plans of the top 5 competitors in the fashion industry, highlighting their strengths and weaknesses. Suggest how a new brand can position itself differently.

Research and optimization

8. Market research

• Prompt: "Summarize the latest trends in the fashion industry for our market analysis report."
• Write a list of some unnoticed areas within content creation that would make excellent blog topics.
• Create blog post ideas that review current developments in ChatGPT for marketers.
• Generate blog post topics that offer practical tips for choosing the right AI sales tools for marketing.
• Create blog post topics that analyze various AI tools used in digital marketing.

9. SEO optimization

• Prompt: "Provide keyword-rich content suggestions for our website's homepage."
• Write a list of all long-tail questions on how to use AI in marketing.
• Create a list of LSI keywords on the primary keyword, ChatGPT in marketing.
• Write tips and best practices for optimizing a blog post on the benefits of AI in digital marketing for search engines.
• Create the top keyword on the topic: AI marketing tools that will drive significant traffic.

Streamline your marketing with CapCut video creation

You need a versatile online video editor for social media to enhance your marketing video content smoothly for an effective ChatGPT marketing plan. However, most video editors have a steep learning curve and involve high subscription costs.

CapCut desktop video editor is a free, all-inclusive solution for video creation. It's attractive for beginners for its intuitive interface, and robust editing tools, making it a great starting point for growing video editors. Moreover, it boasts advanced AI technology to help users generate content creatively and efficiently.



Key features

• Effortlessly create video scripts with AI writing: Feed relevant prompts into the script-to-video feature and allow its AI writer to quickly generate 5 video scripts based on the content of the prompts.
• Generate video scenes from your script: Select your preferred script from the variety generated by the AI writer and generate perfect and engaging video scenes with one click. The AI script to video generator will use relevant stock footage that matches the script content to generate compelling video scenes.
• Transform text into natural voiceovers: select from a wide range of natural voice effects under the text to speech feature, including chipmunk, megaphone, elf, and more.
• Use AI characters to explain products: add a natural-sounding artist to your selected voiceover by selecting a desired AI character to explain the ad's products in the selected voiceover.
• Easily share marketing videos on major platforms: share your edited ad video directly with your viewers across all major platforms without exiting the editing app. Share with your YouTube subscribers and TikTok, Facebook, and Instagram followers.

How to make a marketing video with CapCut

To create a marketing video with CapCut, download the CapCut desktop video editor from your web browser, sign in, and launch the Script to a video generator. Follow the following steps to create a video.

Step
1. Create a script with an AI writer
2. Once you are on the script-to-video interface, you will see two main options available. Click on "Write your own script" if you already have a script in mind, then enter your text manually, organizing it how you prefer.
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4. Supposing you are unsure where to start with a video script because maybe you are new to using AI in video creation and you, therefore, need some inspiration, CapCut's AI writer can help. Select the AI writer option, input your prompt with relevant keywords, and let the AI generate a script for you. The AI writer will generate 5 script versions from which you can select one that you like, copy it, and paste it onto your own file.
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Step
6. Convert script to video
7. Once your video script is written, you can now proceed to make an AI-generated video. First, select a voice you will apply to the video to make it sound more natural. For example, you can click the "Sara" button and select your preferred voiceover filter, then click "Smart Generation". CapCut will apply its vast collection of stock footage to make a compelling, professional-looking AI video based on the selected script.
8. Next, click "Generate video" for the smart script to video generator to convert the selected script into a product video. The process is fast, and once it is complete, CapCut will redirect you to its editing timeline.
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Step
10. Edit your video
11. Once your video is generated, refine it further in CapCut. Customize your video by introducing transitions, filters, auto-captions, animations, text, effects, stickers, and more. You can also trim, crop, resize, cut, arrange, remove background, apply color correction, and adjust speed. Furthermore, adjust the aspect ratio to match the social media platform on which you want to post the video by selecting from the wide range available (original aspect ratio, 16:9, 4:3, 2:1, 9:16, 1:1, 3:4).
12. Furthermore, you can add AI characters to your video by clicking "AI characters" and choosing the AI voiceover artist of your liking. CapCut allows you to either select one character for the entire script or various characters for different video sections.
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Step
14. Export and share

Click "Export" to save the video to your device storage by selecting the advanced export options. Adjust the resolution to up to 4K, recommended quality (high, recommended, fast exporting), bit rare (high, recommended, low), codec (H.264, HEVC, AV1), format (MOV & MP4 for video or MP3, WAV, AAC, FLAC for audio), and frame rate to up to 60fps. Once you are satisfied with the customization, save the video by clicking "Export."



Also, CapCut knows you are a fan of social media. You can quickly share your great work on TikTok and YouTube without extra steps. Let's make the world know your brand.



Conclusion

ChatGPT is a useful tool for enhancing marketing content for your business webpage. With the list of ChatGPT marketing use cases examples provided, you can now easily generate meaningful ChatGPT prompts for successful ChatGPT digital marketing. Nonetheless, viewer engagement is critical for boosting this content to ensure you stand out in the social media space, which is rapidly becoming the go-to place for consumers seeking to access and engage with brands for business purposes. For the production of unique visual content that draws these consumers to your business, the CapCut desktop video editor is the number one go-to software. Its simple and user-friendly interface, with basic and advanced video editing features, alongside AI technology, makes it the perfect choice for generating unique and engaging video content for your marketing goals. Get the CapCut desktop video editor today and grow your video creation and editing skills to a professional level without prior video editing expertise.

FAQs

1. Can I use ChatGPT for my business?
2. Yes. ChatGPT for marketing is the best tool for generating marketing content tailored to your marketing needs. By simply giving it prompts, it converts them into content and solutions for your business. However, you equally need visual content that matches this written content to get viewer engagement and enhance your marketing strategy to greater effectiveness. Get CapCut today and transform your written business marketing ideas into stunning videos to engage your target audience and boost your marketing efforts.
3. Can I use ChatGPT for SEO content?
4. Yes. ChatGPT enhances your SEO content creation by creating SEO-friendly content and guidelines. Creating SEO-friendly content is key to an effective ChatGPT marketing strategy. It can brainstorm some keyword research, rephrase content, and create scheme markup, among others. However, it only has access to limited data, hence not fully reliable, and sometimes provides inaccurate responses, hence you need to be careful. However, high-quality video content is the key to driving traffic to your website. Leverage CapCut's advanced video editing features to create high-quality, uniquely stunning videos that your target audience will relate to and watch your visibility skyrocket, bolstering your SEO optimization.
5. How to prompt ChatGPT to write a marketing plan?
6. You should give ChatGPT effective prompts, including specific statements of exactly what you need, the tone to use in the voice, and how it should display the answer for a successful marketing plan. However, an effective marketing plan should have visually engaging content. Therefore, use CapCut to create videos that will draw your target audience's attention to ensure the marketing plan successfully achieves the intended objectives. Its unique but simple user interface allows you to navigate the video editing features seamlessly to create stunning videos. Incorporate CapCut in your ChatGPT marketing content and witness the magic in your business success.