10 Famous Ads that Took the Internet by Storm | Creative Examples

Powerful advertisements have the ability to grab attention and make a lasting impact. Today, good ads are everywhere online, not just on TV or billboards. With so many people sticking to their phones, brands have found creative ways to connect with their audience. Some positive advertisements stand out by going viral, spreading across social media, and sparking global conversations.

In this article, you’ll discover 10 famous Ads that took the internet by storm. These are smart adverts that capture our attention in unforgettable ways.

Boost customer interaction with popular advertisements

You can boost customer interaction with powerful advertisements by creating relevant and engaging content. By starting with current trends and cultural moments, brands can make their ads feel like part of the conversation. Humor, emotion, or surprising twists in ads encourage people to share, comment, or react. Interactive elements like polls, challenges, or calls to action also connect customers with the audience.

Key characteristics of iconic advertisements

Let’s explore the main features that define memorable ads:

• Cultural relevance
• Ads that reflect current trends or social issues resonate deeply with audiences. They tap into shared experiences or values, making the message feel timely and connected to the world.
• Enhanced storytelling
• A positive ad tells a compelling story. Whether it’s funny, emotional, or thought-provoking, a strong narrative creates an emotional connection.
• Catchy taglines
• A simple, memorable tagline sticks with people. When done right, a tagline becomes iconic. This helps boost brand recognition and ensures the message stays top of mind.
• Appealing visuals
• Bold, eye-catching visuals grab attention and set the tone of the impactful ads. Striking colors, unique designs, or unforgettable imagery make the ads a strong visual identity for the brand.
• Repetition and recap
• Repetition reinforces the core message. When key points are repeated, they become easier to remember. This ensures that the brand message continues to resonate even after the ad ends.

10 famous advertisements that changed the ad perception

Most famous advertisements have a unique ability to change the way we think about ads. Let’s take a look at 10 famous ads that changed perceptions and left a lasting impact.

1. Burger King: Scary Clown Night

This ad turned a familiar childhood icon—Ronald McDonald—into a creepy figure to promote Burger King's Halloween campaign. The ad challenged traditional advertising approaches, leaning into a mix of fear and humor. Its impact was immediate, sparking a conversation about how brands can use fear and humor to be exceptional.



2. Android: Be Together. Not the Same

Android’s ad, "Be Together. Not the Same," celebrated diversity in a world dominated by uniformity. The ad showcased different people living different lifestyles, all united by their Android devices. This ad changed perceptions about technology ads by focusing on human connection rather than just product features.



3. John Lewis: Man on the Moon

The "Man on the Moon" ad by John Lewis was a heartwarming holiday campaign that centered around loneliness and the power of kindness. The ad’s emotional core moved audiences to tears and emphasized the importance of thinking beyond material gifts. It spurred conversations about empathy, connection, and social responsibility.



4. ALDI: Man on the Moon Spoof

ALDI’s spoof of John Lewis’s "Man on the spoof" ad added humor to a serious theme, showcasing their quirky take on the holiday season. The ad followed the same storyline but with a twist. ALDI’s version included comical elements, portraying a man on the moon who delivered not just gifts but ALDI’s affordable products.



5. Volvo Trucks: The Epic Split

Volvo trucks "The Epic Split" ad performs an impressive split between two moving trucks. The ad's daring nature caught the world's attention, blending action with product demonstration. Its unforgettable visual and message about strength and stability left a lasting impression.



6. Honda: Keep Up

Honda's "Keep Up" ad showcased the brand's cars, outpacing competitors in both speed and innovation. Featuring a fast-paced, energetic soundtrack, the ad highlighted Honda’s engineering and technology. It effectively positioned Honda as a brand that moves faster. The bold visuals and sense of urgency gave the ad an edge.



7. Volkswagen: The Force

Volkswagen’s "The Force" ad featured a young boy dressed as Darth Vader attempting to use "The Force" to start his parents' Volkswagen car. The ad's simplicity and charm turned a family moment into a humorous, relatable experience. This campaign makes Volkswagen more relatable and accessible to families.



8. Apple: 1984

Apple’s "1984" ad introduced the Macintosh computer as a revolutionary product that would break the mold of conformity. The ad positioned Apple as the challenger to the status quo and promoted individuality or freedom of choice. The ad’s bold, cinematic style and message of rebellion made Apple’s brand synonymous with innovation.



9. Google: Loretta

Google's "Loretta" ad told the emotional story of a man using Google search to remember his late wife. The ad highlighted the role of Google in preserving memories and fostering connections. It was one of the most heartwarming tech ads that showed Google could help people in more profound ways than just answering questions.



10. Tide: It’s a Tide Ad

Tide’s "It’s a Tide Ad" campaign cleverly spoofed the traditional structure of Super Bowl commercials by making every ad seem like it was promoting Tide. The message was simple: no matter what kind of ad you’re watching, if the clothes are clean, it’s a Tide ad. The clever use of humor proves that creativity could break expectations.



How influential advertisements make a social impact

Influential advertisements have the power to shape society and influence public perception in profound ways. Here's how influential ads make a lasting social impact:

• Shape public opinion
• Smart adverts can shape how people think about specific issues. By framing a topic in a certain way, ads can influence public perception, whether it’s about a brand, a product, or even a social issue.
• Drive social change
• Many influential ads spark movements that go beyond the screen. By tapping into deep social issues, ads can inspire large-scale social change and help shift public attitudes toward more inclusive, progressive values.
• Reflect cultural values
• Some powerful ads mirror the values of the culture they serve and capture the mood or spirit of the times. By reflecting the collective beliefs and attitudes of society, ads can help reinforce or even reshape cultural identity.
• Promote traditional diversity
• Advertisements can promote diversity by highlighting people from different backgrounds, cultures, and walks of life. These good ads celebrate various identities, from race and gender to abilities and lifestyles.
• Enhance lifestyle choices
• Advertisements have the ability to influence how people live by promoting certain lifestyles. Well-known ads focusing on health, wellness, or sustainability can encourage individuals to make choices that benefit their well-being and the planet.

A quick way to enhance common adverts: CapCut desktop

CapCut desktop video editor is a powerful yet easy-to-use tool designed to enhance common advertisements. With this editor, you can add dynamic visuals, improve audio clarity, and ensure your message resonates with your audience. The editor enables you to customize fonts, apply green screen effects, and automatically generate captions. These features streamline the editing process and save time while ensuring your ads are impactful.



Key features

• Dynamic green screen effects
• With the chroma key tool, you can easily replace green backgrounds to give your ads a more professional appearance.
• AI text-to-image generation
• Create visually stunning images from text prompts that make your ad content more creative and eye-catching.
• Customizable AI font styles
• It enables you to choose from a wide variety of fonts and adjust styles to suit your brand’s unique tone.
• Instantly generate auto-captions
• CapCut makes it simple to add subtitles to your videos using AI. This enhances both accessibility and viewer engagement.
• AI Voice enhancer for clarity
• The AI voice enhancer in CapCut improves audio clarity by reducing background noise and enhancing vocal quality.

How to create influential ads in CapCut

First, click the button below to download CapCut. Then, install the application and create an account. After setting it up, follow these steps to create influential ads.

Step
1. Upload or Use stock video
2. Open CapCut and enter the editing interface. Click the "Import" and select your video from your device. You can also use the video from CapCut stock's material library.
3. 

   

Step
4. Edit product Ads
5. Use an AI stylizing tool to give your video a professional look. Use "Color correction" to adjust the visuals and make the colors pop. If your video ads include dialogue or voiceover, apply voice enhancement tools to ensure clear, crisp sound. Moreover, you can use the "Remove BG" to remove or replace backgrounds easily and use masking to highlight specific areas of your video.
6. 

   

Step
7. Export
8. After finalizing, click the "Export" button, then choose your desired resolution, format, codec, and bit rate. Click "Export" again to save the ads on your device. You can also share them on social media like TikTok and YouTube.
9. 

   

Conclusion

To sum up, smart adverts play a crucial role in shaping how we view products, services, and even societal issues. A well-created ad has the power to connect emotionally with its audience, influence opinions, and inspire action. Whether it's creating awareness, building a brand, or driving sales, ads are an essential tool in any marketing strategy.

If you want to edit and enhance your ad's impact, use the CapCut desktop video editor. Its AI-driven features enable you to create visually stunning advertisements that catch your target audience's attention.

FAQs

1. How do well-known ads influence consumer behavior?
2. Well-known ads influence consumer behavior by appealing to emotions, addressing pain points, or showcasing products as status symbols. They use storytelling, visuals, and relatability to attract attention and build trust, often motivating purchases by creating a sense of need or connection. To make your ads more impactful, the CapCut desktop video editor enables you to produce eye-catching visuals easily.
3. What role do celebrities play in popular ads?
4. Celebrities in ads grab attention, boost credibility, and connect brands to broader audiences. Their influence creates trust and increases a product's appeal by associating it with their fame and lifestyle. This captivating power can shape brand images and drive loyalty. With the CapCut desktop video editor, you can create celebrity-style polished ads using advanced tools like AI effects and dynamic visuals.
5. How does humor contribute to the success of common ads?
6. Humor makes advertisements memorable by sparking emotional connections and grabbing attention. Funny ads are 30% more likely to stick in audiences' minds, increasing brand recall and fostering positive feelings. Humor also breaks barriers, making ads shareable and enjoyable. With the CapCut desktop video editor, you can add humor to your content using creative transitions, AI effects, and fun visuals.