Top 12 Free AI Tools for Marketing Success

Looking to get more out of your marketing efforts? Free AI tools for marketing are your solution. You can optimize these efforts whether you want to boost your marketing campaign ROI, optimize your SEO, or write email copy. You need a little digital helping hand to accomplish all these and more marketing needs, and free AI marketing tools are just that. This article will help you choose the right AI tools for your specific marketing needs by exploring the 12 best free AI tools for digital marketing.

Top 3 AI tools for content marketing

Coming up with new and exciting content ideas as a marketer can be hard sometimes, even with data from your previous campaigns to give you insight. Using free AI tools for marketing can help to unstuck you with a starting point for writing marketing content, like an outline, idea, or some paragraphs, to jumpstart your creativity and get the content flowing. You can also use the tools to generate the whole content, including social media posts, blog copy, captions, or email copy. Here are the 3 best free AI tools for content marketing.

1. CapCut desktop video editor

The CapCut desktop video editor takes the first position on this list as one powerful toolkit that can create captivating and engaging video content for marketing. It boasts AI tools to automate your marketing tasks, including an AI writer for quickly generating scripts, an AI video translator for breaking language barriers, and AI characters for conveying content in human voices. Let's delve into this magic tool.



Steps to utilize CapCut's AI writer for marketing content creation

Step
1. Run script to video on CapCut homepage
2. First, locate the "Script to video" option on the CapCut homepage. Clicking on this will open the AI script generator window, which is the starting point for your video creation process.
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5. Generate AI script
6. Within this window, you have two main options. If you already have a script in mind, click on "Write your own script." This will allow you to enter your text and add it to the generator manually. CapCut's intuitive interface makes it easy to organize your script exactly as you wish.
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8. However, if you're not sure where to start or want some inspiration, CapCut's AI writer can help. By selecting the AI writer option, you can input a few story keywords, and the AI will generate a script for you. This can be a great starting point for those who are new to video creation or want to experiment with different story ideas.
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10. Copy and paste

Check the 3 versions of the generated script, and select one you like. Copy and paste it onto your own file.



In addition, CapCut's script to video maker can turn the generated story into a high-quality video clip. Eager to know how? Check out the steps below.

How to turn the generated story into a video on the CapCut desktop editor

Step
1. Turn script into video
2. With your screenplay written, proceed to make an AI-generated video. First, choose a voice to make the video sound more natural. For example, click the "Jessie" button at the bottom of the editor and select your preferred voiceover filter. Click "Smart Generation". CapCut will use its vast collection of stock footage to make a professional-looking AI video. The process is fast; once it is complete, CapCut will redirect you to its editing timeline.
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5. Edit video
6. Once your video is generated, refine it further in CapCut. In the right panel, navigate to "Video" to reframe it for your desired platform. Stabilize shaky footage, adjust brightness, reduce audio noise, and fine-tune the volume. Change playback speed, apply voice effects, and add background music from the "Audio" tab. Split scenes to edit clips individually, applying filters, transitions, AI stickers, animations, and more for a polished final video.
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8. Export and share

Finally, export the video to your device by clicking "Export" in the top-right corner to customize your video settings. You can input the file name and then customize the resolution by adjusting it to up to 4K, Bit rare (high, recommended, low), Codec (H.264, HEVC, AV1), format (MOV & MP4 for video or MP3, WAV, AAC, FLAC for audio), and frame rate to up to 60fps. Once you are satisfied with the customization, save the video by clicking "Export." Also, you can easily share it on TikTok or YouTube for more views and likes.



Key features:

1. Effortless video script creation for different settings: Input your prompts with relevant keywords, clearly spelling out your video's theme and primary message, and the AI writer will instantly generate a compelling video script.
2. Generates stunning video scenes based on the script content: With one click, the AI-powered script-to-video generator incorporates relevant stock footage to transform the AI-generated script into a perfect, captivating video based on its content.
3. Converts written text into natural-sounding voiceovers: The text-to-speech feature provides a wide range of voiceovers to choose from, such as charming females, normal males, energetic males, and more. You can also set the voice gender, language, noise reduction, voice effects, and more to your liking.
4. Customize the length of your script: Organize your script in a clear structure comprising an intro, the content, and the conclusion. You can tailor your script to your video's desired length, whether a brief advertisement or a detailed guide.
5. Auto-generate and translate subtitles in 20+ languages: add accurate subtitles to your video and easily translate them into the language of your choice from the 20+ languages available on CapCut.
6. Apply voice-changing effects: Change your voice to your liking by choosing from diverse voice effects, like elf, chipmunk, synth, lo-fi, tremble, and more. Then, apply stylish filters like low, high, energetic, echo, sweet, and more to accentuate your creativity even more.

2. Jasper.AI

Jasper uses generative AI to quickly write your marketing content, including campaign emails, product descriptions, landing pages, and blog posts. It incorporates content creation templates to write these marketing contents. Its intuitive interface and ability to speed up the content creation process make it easy to come up with content quickly.



Key features

• Simple and intuitive user interface.
• Over 25 languages to translate content into.
• There is a variety of fonts to choose from.

3. Synthesia

Synthesia is an AI-powered tool that creates high-quality videos using AI avatars to convert scripts quickly into videos. It provides users with industry-specific templates for fast script generation, allowing them to review their videos before they publish them. Synthesia allows users to use their own scripts or input prompts and use its AI to generate scripts. Then, they customize the AI-generated videos with AI avatars, colour changes, font changes, and more. They share the video with teams for feedback before they can share and export it.



Key Features

• Over 160 AI avatars.
• 130+ languages.
• Over 60 templates.
• AI video generator.
• Script-to-video generator.

Top 3 AI tools for SEO

If your marketing need is to boost your web page ranking on SERPs, there are AI tools for just that. These tools help you optimize your content by assessing its keywords and other aspects that push it to the top of the ranking ladder.

1. Surfer SEO

Surfer SEO is an SEO optimization tool that uses data analysis to identify and provide keyword ideas to boost content ranking. To use it, you have to input your target audience, domain, and niche first. Then, it offers applicable insights by emphasizing the top keywords, suggesting a structure for the content outline, and spelling out the content's image capacity. As the user edits their work, the SEO gradually improves in real-time.



Key features

• SERPs analysis.
• Content editing.
• Content auditing.
• Keywords research.

2. Keyword insights

Keyword Insights is cloud-based software that uses AI to help today's content creators optimize content research and writing. It works by allowing users to research keywords and create multiple relevant keywords extensively, cluster the keywords into topical groups to identify content opportunities from apparent gaps, assess keyword search intents to optimize content strategy and use AI to generate detailed content effortlessly. It also allows users to export reports and share content to streamline collaboration.



Key features

• Keyword discovery.
• Keyword clustering.
• Search intent assessment.
• AI-powered content briefs.
• Collaboration features.
• AI writer assistance.

3. GrowthBar

GrowthBar is an AI content creator that optimizes SEO. It provides a Chrome extension and essential tools like keyword research, a site inspector, and backlink analysis. With Growthbar, you enter optimal keywords, a title, word count, introduction, headers, links, and images, then use its AI writer to generate the content. GrowthBar will generate a first draft for you, upholding your brand's tone of voice in the content. You can then edit and optimize the draft to your liking before using it.



Key features

• AI content generation.
• Keyword research tool.
• Keyword ranking tool.
• Team collaboration.
• - Quick blog builder.
• SEO auditing tool.

Top 3 AI tools for advertising

You can also use free AI tools for digital marketing in advertising, like getting suggestions for an advertisement strategy.

1. Albert.ai

Albert is a cloud-based AI-powered marketing platform for businesses that promotes their existing marketing efforts by executing them faster and scalably. It quickens cross-channel analysis, testing, and campaign optimization. It is always familiar with a business's entire landscape and assesses previous analyses, purposefully executing them with optimal flexibility against the business's goals. As a result, it ensures budgets are allocated better.



Key features

• Predictive data analysis.
• Ads personalization based on new audiences.
• Cross-channel campaign optimization.
• Autonomous and fast operation with current ad accounts.

2. Wordstream

Wordstream is a software for online advertising management that allows users to use machine learning to optimize their ad campaigns across different social media networks. Additionally, it offers brands essential insights to help them learn and advance in their businesses, further analyzing their Google Ad's performance by analyzing the account activity, quality score, click-through rate, and impression share.



Key features

• Performance reporting.
• Conversion tracking.
• Campaign analysis.
• PPC ads analysis across channels.

3. Skai

Skai is an omnichannel marketing platform that leverages AI technology to gather insights on the market through unstructured data collection and classification. It also reviews an ad creative to provide tactics and feedback. With Skai, advertisers are able to stay at the forefront of digital advancement with insights, data, measurement tools, and marketing execution that collectively inspire robust brand growth.



Key features

• Data Analytics.
• Visibility enhancement.
• Investment opportunities identification.
• AI-generated insights.

Top 3 AI tools for market research

You can also use free AI marketing tools to optimize your market research process with valuable insights. Here are some of the top tools for market research.

1. Optimove

Optimove is a platform for customer data that offers you a consolidated analysis of customer insights and behavior through campaign performance, multi-channel tracking, hyper-segmentation, and A/B testing. It provides you valuable insights into the campaign optimization decision-making process and management of the risk of exposing customers to excess marketing emails. Additionally, it provides you with solutions on how to customize pricing based on your organization's needs.



Key features

• Unified customer analysis.
• Campaign performance reporting.
• Multi-channel tracking.
• A/B testing.
• Hyper-segmentation.

2. Brand 24

Brand24 is an AI-powered social media monitoring tool that helps brands discover in real-time how they are being mentioned across the internet, both positively and negatively, about their products and competitors. It helps in a brand's reputation management by conducting a detailed analysis across the internet to keep the brand informed about the state of its reputation. Furthermore, it analyzes a brand's ongoing campaigns to help them settle any upcoming issues, such as criticism or customer-related matters, before they heighten.



Key features

• Mention analytics.
• Sentiment analysis.
• Brand tracking.
• Real-time alerts.

3. Insight7

Insight7 is an AI-powered tool that uses customer intelligence to help marketers automate their market research workflow. It automatically analyzes a wide range of interviews, including audio, videos, or texts, to collect accurate and valuable insights, identify trends, and extract sentiments. Its users can then use the information it gathers to improve customer experiences, boost engagement, and increase retention.



Key features

• Insights analysis.
• APIs integration.
• Aggregation.
• Activation.

Tips for effectively using AI tools to promote marketing

1. Get the right AI tools that align with the specific marketing goals or needs you have through perfect integration with your current systems.
2. Ensure your marketing team and staff are trained and knowledgeable on how to implement AI programs for a successful transition.
3. Monitor your AI-driven marketing campaigns regularly to adjust where necessary for optimal results and insights.
4. Ascertain that your data is of high quality so that AI can process it as accurate and clear data that produces better results, including insights.
5. Stay informed with up-to-date advancements in AI and constantly improve your strategies to match novel insights and abilities.

Conclusion

If you want to expand your marketing efforts and maximize impact, free AI marketing tools are a must-try. With these tools, you are able to effectively manage your marketing tasks while collecting valuable insights from customer data. Nonetheless, rather than having different tools for different needs, you can easily get one centralized tool that allows you to undertake various marketing functions. CapCut desktop video editor is that tool. With this powerful toolkit, you are able to generate high-quality, engaging marketing content. It will boost your web page traffic and heighten visibility. Get CapCut and explore its range of editing tools today.

FAQs

1. Which is the best free AI tool for digital marketing?
2. Free AI tools for digital marketing vary with usability. Different tools handle different marketing needs, and they are all excellent in their own unique ways. However, the best free AI marketing tool is centralized for all your marketing needs so that you can operate every function conveniently without needing a different tool for a particular need. Get the CapCut desktop video editor and create perfect, engaging, and captivating marketing content that meets all your digital marketing needs. Its unique editing tools on a simple user interface are easy to navigate irrespective of your video editing expertise to create professional content.
3. Which free AI marketing tool is everyone using?
4. Every marketer uses the free AI marketing tool to address their most pressing issue at the time of need. However, the CapCut desktop video editor is a free AI marketing tool that you can use across every stage of your business without wasting time looking for and analyzing different tools online before selecting one that will solve a problem. Save time and resources by getting a CapCut PC; you never have to worry about evaluating different tools to select the best one to save the day.
5. What are the limitations of using free AI marketing tools?
6. The major limitation of using free AI marketing tools is that most are only applicable to one marketing function, meaning you have to get several for your business or look for one every time you have a marketing function that needs attention. However, you can mitigate these inconveniences by getting the CapCut desktop video editor and solving your marketing needs as they arise with a few clicks. It is a centralized tool that meets all your marketing needs conveniently within itself.