The Recipe for Crafting a Social Media Viral Video: Here are 12 Tips

Ever wondered how to turn your content into a social media viral video? Whether you're a content creator, marketer, or enthusiast, it's time to learn proven strategies and witness your creations captivate the online world! Ready to elevate your content game? Dive in and discover how to go viral on social media!

What defines a social media viral video as "viral"

A viral video on social media spreads like wildfire. As per some online sources like Keyhole and Captions, a video reaches viral status when it passes 5 million+ views and interactions within a week or less.

However, it's crucial to recognize that there is no fixed number or precise definition establishing what qualifies as a viral video. It's solely about the number of views and how quickly it gains popularity online. Think of recognition, fame, and exciting possibilities. From humorous sketches to heartwarming moments, any content can go viral, gaining momentum through widespread sharing.

Having a viral video is like having a golden ticket to online success. Ready to discover the secret formula? Join us as we share top tips to make your video go viral, promising you a taste of social media fame and the opportunities that come with it. Let's dive in!

Top tips for creating a social media viral video

1. Content is king

Creating viral videos for social media demands top-notch content. Start by identifying your audience and goals. Understanding their preferences, interests, and behaviors will enable you to tailor your content to align with them effectively. Furthermore, crafting highly relevant and well-targeted content is essential for capturing and maintaining viewers' attention.

The CapCut video editor provides an extensive library of media resources, including soundtracks, filters, effects, emojis, and stickers. You can use these resources to elevate your content's visual and auditory appeal, making it more engaging and shareable.

2. Be eye-catching

Research indicates that people are more responsive to beautiful, well-produced visuals, while poorly crafted videos may deter your viewers. Therefore, it's crucial to ensure your videos are visually captivating and free from blurriness, shakiness, or poor production quality. This is where the role of a professional video editor comes into play.

• The CapCut video editor is a powerful tool designed to empower you with an array of powerful features. Those include:
• Cloud-based storage

It offers an efficient way for you to store video files and edit them from anywhere using any device.

• Extensive editing tools

Whether you are a filmmaker crafting visually stunning cinematic sequences or a vlogger producing engaging content, CapCut's editing tools offer unparalleled flexibility and control. These include basic tools such as trimming, splitting, and cropping to advanced tools like keyframes, speed curves, masking, etc.

• Direct sharing to social media

One-click is all it takes to beam your creation directly to your favorite social network platforms like TikTok. Whether showcasing your latest dance routine, sharing a cooking tutorial, or just posting a fun moment, CapCut makes it a breeze.

• Library of media assets

It contains a rich library of media assets, including stock videos, sound effects, filters, effects, etc. Whether you're telling a heartwarming story or adding flair to your daily vlog, CapCut's library has something for everyone!



How to create a stunning video with the CapCut video editor

Here's how you can create a stunning video with the CapCut video editor:

Step
1. Download and sign up
2. Visit CapCut's official website and download the CapCut desktop video editor on your device. Sign in after installation, use your TikTok, Facebook or Google account. Then click on New Project, and you can edit your video now!
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   Download for free

   

   
   
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Step
5. Upload video
6. Click "Create project" and select "Import" from the media tab. Upload the video from your device and drag and drop it into the timeline.
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Step
8. Edit your social media video
9. Once uploaded, you can employ tools such as cropping, trimming, and split scenes to produce concise, captivating content. Elevate your video's visual appeal by incorporating animations, effects and filters, keyframes, speed curves, etc.
10. You can also use AI-powered editing tools like retouch, chroma key, smooth-slo-mo, etc, to make your video more aesthetically attractive. Additionally, perform transcript-based editing to generate transcripts for the speech in your videos, remove the filler words, and set speech gaps.
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12. Export video

1. Once the video is added to the media timeline, you can add unlimited video effects, transitions, filters, audio, captions, elements, stock photos, and other media assets to your video content.
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Adjust the aspect ratio, choose a captivating video cover, set visibility preferences, and grant necessary permissions. Once done, simply click "Share" to seamlessly post your masterpiece directly to TikTok and YouTube from within the interface, without any hassle.

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3. Check which way the wind is blowing

Whether you're whipping up cooking videos or lifestyle vlogs, tapping into the latest food trends or foreseeing upcoming storylines can elevate the relevance of your content.

Beyond that, make your content pop by incorporating trending songs, hashtags, and sounds. As you include these elements, you're not just making content; you're capturing attention and aligning your work with what's currently sparking interest. Stay on-trend, and let your content be a part of the conversation that your audience is buzzing about!

4. Simplicity is beauty

Admit it, your viewers can't possibly spend minutes viewing a simple video. With a myriad of content competing for their attention, short videos are more likely to captivate and retain their interest. This is where the CapCut video editor comes into play, offering you powerful tools to trim, cut, and split scenes. This way, you can craft engaging and brief videos that highly resonate with your audience. Let's dive into the steps to achieve this seamlessly:

Step
1. Upload
2. Click "Create project" and select "Import" from the media tab. Upload the video from your device and drag and drop it into the timeline.
Step
3. Split and edit
4. Once your video is imported into the editor, you can locate trimming, cutting, and split scene tools on the editing timeline. To trim a video, select the clip on the timeline and drag the handles at either end to adjust the duration. For cutting, position the playhead where you want to cut, click on the "Split" icon, and then delete or rearrange the desired segments. Position the playhead again and use the "Split scenes" function to split a scene into two separate clips. Now, you can independently edit each section.
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Step
6. Export

Finally, you can select and export the clip you want separately by clicking the "Export" button.

5. Highlight the best moments

Whether showcasing a thrilling skateboard trick or crafting a travel video, you must know how to highlight the best moments to captivate your audience. To emphasize intricate movements is to leave a long-lasting impression on your audience. You can achieve this with the CapCut video editor's speed curve feature. Here are the essential steps:

Step
1. Upload
2. Click "Create project" and select "Import" from the media tab. Upload the video from your device and drag and drop it into the timeline.
Step
3. Apply slow-mo and speed manipulation
4. After uploading your video in CapCut, identify the "Speed" option within the video editing interface. You can adjust the speed slider to decrease the playback speed, enhancing the impact of the chosen segment. With CapCut, you can slow down your video up to 0.1x.
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6. If you want to highlight crucial moments, tap on the section you want to slow down and select curve. There are various curve options such as custom, montage, hero, bullet, etc. Finally, you can toggle the smooth slow-mo icon to make your video naturally slow down.
Step
7. Export

1. Once you are done with editing, click Export to customize the video or audio exporting settings. You can customize the resolution (480p, 720p, 1080p, 2K, or 4K), quality (lower, recommended, higher and customized), frame rate (24fps, 25fps, 30fps, 50fps, and 60fps), and format (MP4 and MOV). Click the Export button to save the video. You can also run a copyright check before exporting the video.

Adjust the aspect ratio, choose a captivating video cover, set visibility preferences, and grant necessary permissions. Once done, simply click "Share" to seamlessly post your masterpiece directly to TikTok and YouTube from within the interface, without any hassle.

6. Start strong

To captivate your audience from the beginning, it's essential to make an impactful start to your video. Start by directly addressing your audience — use "you" or "your" in the first few seconds for higher retention. Spice things up with a plot twist, question, or relatable content to immediately hook viewers. Additionally, you can evoke emotions by incorporating attention-grabbing audio to make your content unforgettable.

For special tricks, the CapCut video editor offers versatile effects like transitions, overlays, and text animations that can elevate the visual storytelling experience, ensuring a compelling start to grab the audience instantly.



7. A compelling voiceover is the heartthrob of a successful video

A well-crafted voiceover is paramount for effective communication and resonance with the audience. A tutorial needs clarity; emotional content requires a heartfelt tone, and promotional videos seek credibility. CapCut's video editor provides a text-to-speech feature combined with a voice changer to help you expand creative possibilities.

This powerful tool enables you to generate lifelike voiceovers with customizable accents, tones, and styles, enriching your audiovisual storytelling experience.

Step
1. Upload
2. Click "Create project" and select "Import" from the media tab. Upload the video from your device and drag and drop it into the timeline.
Step
3. Apply text-to-speech
4. After opening your project in CapCut, navigate to the left panel to locate the "Text" tool. Then, you can use text templates and text effects to generate the text. Once you click on the inserted text, you will see the "Text-to-Speech" feature on the right panel. There are various speech options such as energetic female, confident male, British female, Kids vocalist, etc. You can choose the preferred language and voice changer you want. After that, click the sync speech and text button.
5. To further customize the voiceover, access the "Basic" feature. Explore diverse tools such as volume adjustments, fade in and out, and noise reduction.
6. If you want to customize the text, you can click the "Basic" button and change the font size, add preset font styles, or create your font style using filling, shadow, etc.
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Step
8. Export

1. Once you are done with editing, click Export to customize the video or audio exporting settings. You can customize the resolution (480p, 720p, 1080p, 2K, or 4K), quality (lower, recommended, higher and customized), frame rate (24fps, 25fps, 30fps, 50fps, and 60fps), and format (MP4 and MOV). Click the Export button to save the video. You can also run a copyright check before exporting the video.

Adjust the aspect ratio, choose a captivating video cover, set visibility preferences, and grant necessary permissions. Once done, simply click "Share" to seamlessly post your masterpiece directly to TikTok and YouTube from within the interface, without any hassle.

8. Captions matter

Whether you're creating educational content, or facilitating cross-cultural understanding in multilingual contexts, captions are crucial for expanding your video's global reach. With CapCut video editor, you can use its auto-caption feature to add captivating captions, enhancing your visual narrative with clarity and impact!

Step
1. Upload
2. Click "Create project" and select "Import" from the media tab. Upload the video from your device and drag and drop it into the timeline.
Step
3. Add captions
4. Upon launching your project, navigate to the left toolbar to locate the "Captions" feature. There are various options for adding captions. You can use the auto-caption generator to recognize speech in videos automatically. You can also enter captions manually using manual captions. Upload srt, ass, or Irc files to upload captions.
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6. Additionally, you can automatically recognize lyrics in songs using auto lyrics. Explore and add various fonts, styling options, animations, transitions, and effects of the captions, ensuring visually engaging text captions to the video content.
Step
7. Export

1. Once you are done with editing, click Export to customize the video or audio exporting settings. You can customize the resolution (480p, 720p, 1080p, 2K, or 4K), quality (lower, recommended, higher and customized), frame rate (24fps, 25fps, 30fps, 50fps, and 60fps), and format (MP4 and MOV). Click the Export button to save the video. You can also run a copyright check before exporting the video.

Adjust the aspect ratio, choose a captivating video cover, set visibility preferences, and grant necessary permissions. Once done, simply click "Share" to seamlessly post your masterpiece directly to TikTok and YouTube from within the interface, without any hassle.

9. Analyze the winning points of viral videos!

When you scroll through the newest viral videos, notice what makes them so awesome. See how they tell interesting stories, share relatable stuff, and have cool visuals that catch your eye. Check out how they grab your attention right from the start. Furthermore, pay attention to how these videos use trending themes or challenges, throw in some humor, and evoke strong emotions.

If you can spot these things, you'll know how to make content that everyone wants to watch and share. And don't forget to keep it real – make sure your content matches what your audience is into, so it's more likely to go viral!

10. Leverage ready-made templates for efficient video creation online

Ready-made templates make it easy to create videos fast, helping you keep up with trends and share content that people enjoy. It saves you time and makes your video look polished.

The CapCut online video editor offers many video templates categorized under themes such as New Year, Christmas, and Intro. You can easily find inspiration and create your video easily. Once you select the template, you can replace the clips by uploading your videos. You can also change the texts and mute the BGM.

Additionally, click the "Integrate" button to merge your replaced clips. Then, you can change the video backgrounds, add animations, and make basic adjustments like opacity changes, rotation changes, etc., of the combined clip.



11. Adapt to algorithm changes quickly

Whether you're a viewer or a content creator, adapting to algorithm changes swiftly is essential for sustained visibility and reach.

For instance, Instagram often prioritizes visually engaging content, so incorporating multimedia elements in your Instagram video can boost your visibility. Whereas, Twitter's algorithm often prioritizes recent and relevant content. Therefore, staying current with trending topics can boost your visibility on Twitter.

By staying on top of these changes, you can ensure that your content continues to reach the right audience and stays in tune with evolving algorithms. You can also monitor analytics, understand audience behavior, and optimize your content strategies accordingly.

12. Encourage interaction

Encouraging people to join in and talk about your videos helps create strong connections and build a friendly community. You can use interactive elements like polls, quizzes, and CTA's to prompt your viewer participation. Additionally, you can respond to their comments and foster discussions around your video's theme.

Appreciate your audience's feedback by including their content and ideas in your creations. By valuing the audience's input, you can foster a sense of belonging and loyalty.

Conclusion

Creating a viral video is crucial for social media success. To achieve this, you must know the top tips. A standout tool for this is the CapCut video editor. Its user-friendly interface lets you effortlessly edit and enhance your content. You can add engaging captions, use eye-catching visuals, and keep your video short for maximum impact.

Whether showcasing a product, sharing a funny moment, or delivering a quick tutorial, CapCut elevates your video game. Ready to go viral? Give it a try now and watch your social media presence soar! Your audience awaits the next big thing – create it with CapCut.

FAQs

1. Should I focus on a niche or aim for broad appeal to create a viral video on social media?
2. It depends on your content and audience. If you create content for a broad audience, there's a better chance it might go viral. Alternatively, you can focus on a specific group of people who love your content, such as earrings for women and cartoon drawings for kids; they might share it a lot and help it reach more people.
3. CapCut video editor can serve both strategies. Whether you're targeting a specific group or reaching a lot of people, its features help you customize your content accordingly. Edit easily with its basic tools such as trimming, cropping, flipping, etc., and advanced tools like animation, keyframe, and speed curve.
4. It also has smart AI tools like retouching, background remover, stabilizing, etc., to make your video even cooler. You can use these tools to emphasize specific interests or make content everyone loves. Find that sweet spot for viral success by balancing niche and broad appeal.
5. Should I collaborate with influencers to make a new video viral on social media?
6. Of course! Working with influencers is a great way to increase the likelihood that your new video will go viral on social media. When you collaborate with influencers with a devoted fan base, your video gets exposed to a broader audience, enhancing its viral potential.
7. CapCut video editor supports this collaboration seamlessly. To create a cohesive narrative, you can incorporate influencer clips and enhance them with CapCut's editing tools, including cropping, trimming, split scenes, smooth-slow-mo, and transcript-based editing. Use its library of media, such as effects, filters, audio, transitions, etc., to merge styles, add unique effects, and amplify the impact of your collaborative effort.
8. How many views do I need to create a social media viral video today?
9. Determining how many views make a video viral is a debated and subjective matter with no clear answer. While 5 million views is often considered a benchmark, some videos achieve viral status with just 1 million views.
10. CapCut video editor assists in optimizing your content for visibility. Utilize its features to create eye-catching thumbnails, engaging intros, and captivating transitions. It contains various editing tools, including basic tools like cropping, splitting, reversing, etc., and advanced tools like masks, keyframes, animations, and more.
11. Additionally, it provides you with AI tools to edit videos and audio, such as background remover, noise reduction, beat detection, etc. Moreover, explore media assets like texts, audio, filters, stickers, etc., to polish your content.